Aether Web Agency

Aether Web Agency

Content Marketing

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Conversion-Focused Content Creation

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Optimized Content Marketing

There was a saying in the early days of the Internet: “Content is king”. The content it creates is very important when trying to get a business noticed on the internet.
When making content, you have several tools at your fingertips – from witty descriptions of products and services on offer to professionally crafted blog posts and industry-leading graphics to impress every visitor to the site.

What is Content?

Content is an umbrella word in digital marketing today. It could mean anything from carefully crafted and researched thousand-word articles to short messages (such as tweets), to infographics and graphs, CTAs, videos, and animated gifs.
Content is a fuzzy thing to define, so it may be tricky for business owners. It is certainly good to have so many ways to communicate with your customers, but properly crafting suitable content can be very difficult.

Our Content Marketing Services

Page Copywriting

We will create graphics and copy for your timeless pages – relevant no matter when or where it is viewed. We will also use Search Engine Optimization techniques to reinforce this content, letting your site rank higher.

  • Relevant copy

    Well-written content that appeals to your target audience. Speak the language your visitors will.

  • SEO backed content

    Get noticed by getting on Google’s front page.

  • Quality content to entice visitors

    No matter your visitor’s skill level, they’ll be able to read and understand you.

Product Copywriting

Creatively crafted descriptions that seem like individual stories for each product. Showcase your product and back it up with engaging and informational copy.

  • Unique product copy

    Copy that complements your products. Stand out from competitors with eye-catching product descriptions.

  • Content to drive sales

    Draw your visitors out from the beginning with enticing and engaging content.

  • Make each product stand out

    Our expertly produced graphics and copy make certain that each product is the star of its show.

aether-agency-product-copywriting

Did You Know?

Content marketing is one of the fastest-growing digital markets, estimated by some to increase by as much as 38% in the next year.

Blogs

Blogging elevates your site from just a business site to an information authority. Make yourself stand out as a trusted industry leader by providing visitors to your site with information that makes them trust you. Embed your blog posts with SEO techniques and drive traffic to your site, growing your customer base with better-informed customers.

  • Professional content

    Custom-written industry-leading content written by a team of professional writers just for your site.

  • Become an authority

    When you put out quality blog posts with useful info, you get recognized as the best among peers.

  • Drive traffic

    Google rewards sites that have well-prepared, quality content on them. Keyword research also provides a boost.

Press Releases

If you want to share news to outlets near you – to drive hype, for example – the press release is a tried and trusted method of doing so. To see the best results, push releases to traditional outlets and authorities in your industry.

  • Inform the public

    Generate hype and get everyone talking about what you want to do.

  • Reach a larger audience

    Reach older customers and those that prefer media that you wouldn’t normally advertise on.

  • Multi-channel distribution

    Reach as many people as possible with a far-reaching press release that checks all the boxes.

Email Marketing Services

We see emails as portable websites – packets of graphics and writing delivered to clients’ inboxes. We will get your message to your customers in a format that encourages them to take action.

We will format your message to look and sound its best, no matter where it’s viewed – mobile, desktop, or tablet.

  • Targeted campaigns

    Make your email campaign more efficient by only contacting people already interested in the area.

  • Personalized messages

    Make your target audience feel a personal connection with personalized messages.

  • Track success

    Track the click-through rates, conversion rate, and other stats in real-time from anywhere.

I previously didn't see the importance of Content Marketing, and was reluctant to make any commitments. Nalasha took the time to break it down for me, and demonstrated how it will help me generate higher quality leads. As complicated as ranking and SEO and conversions seemed to be at first, she consistently provided guidance over several calls and in no time I was eager to get started! I signed up for the campaign and I've never looked back.

— Ifeanyi

We Create Quality Content.

Whether it’s short tweets or full-blown emails, content for your pages or continuously written content for your blog, the team at Aether is ready to tell your story to a Nigerian audience in the best format possible.

We’re Completely Committed to Content

Our content marketing experts at Aether have learned to speak your customers’ language. They know how best to package your message and business identity for a Nigerian audience and are ready to work with you to develop the right content marketing plan to handle your needs. We will show you the power of well-crafted, high-quality copy combined with graphics while forging fully customizable content to support your business.

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